Por: ABC7 World May 17, 2023
NEW YORK -- Disney's top executives came to the Javits Center on Tuesday to promote the company's platforms and shows to the nation's advertisers.The goal of Upfronts is to convince them to buy hundreds of millions of dollars' worth of commercials in advance.It's known as an Upfront presentation because the advertisers are asked to commit to buying commercials up front - and everyone does their best to try to convince... + full article
Vanity Fair USA Business May 12, 2023
-kufPGa dEQjuV body body container article body data-journey-hook=client-content data-testid=BodyWrapper>If you had to pick one reliable highlight from the upfronts each spring, when America’s content conglomerates woo Madison Avenue with the best and brightest from their... + más
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Business Insider USA Tech October 20, 2022
For the 2021–2022 TV season, US upfront ad spending will bounce back to nearly pre-pandemic levels, if not to its 2018–2019 peak, according to our latest estimates. Insider Intelligence Advertisers will increase their upfront TV spending by 7.6% this year to $19.90... + más
US TV advertisers will spend close to $20 billion in this year's upfronts | Business Insider
CNN USA Business October 18, 2022
CNN Business — Rolls-Royce will start production of its first electric car next year. It has only two doors but is longer than a full-size SUV. And among its innumerable options, the Spectre will be offered with stars in the doors. The British ultra-luxury car brand has... + más
Meet The Spectre, Rolls-Royce’s First Ultra-Luxury All Electric Super Coupe | Forbes
Better than a V12: Rolls-Royce’s first EV is the 2024 Spectre coupe | Ars Technica
Business Insider USA Tech October 13, 2022
For the 2021–2022 TV season, US upfront ad spending will bounce back to nearly pre-pandemic levels, if not to its 2018–2019 peak, according to our latest estimates. US upfront ad spending will bounce back to nearly pre-pandemic levels this year. Insider Intelligence... + más
Business Insider USA Tech September 29, 2022
Business Insider USA Tech September 22, 2022
Meta looks to cut costs by 10% or more over next few months, says report | CNBC
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