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Council Post: Innovative OOH Advertising Ideas Brands Can Use In 2023

Por: Forbes Business January 27, 2023

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Before the Covid-19 pandemic hit, investment in out-of-home advertising was on the rise. By the end of 2020, however, revenue from OOH ads had fallen in just one year. Now that businesses and consumers are emerging from years of social distancing and lockdowns, spending on ads meant to be seen outdoors and in other places outside the home is expected to increase. Without an effective strategy and highly creative tactics, capturing target... + full article



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