Por: WPTV Sports June 02, 2023
ORLANDO, Fla. — One good snack deserves another. This is especially true in college football.The Cheez-It Bowl is going away and will be replaced by the Pop-Tarts Bowl.As the bowl scheduled was unveiled Wednesday, the change in name caught the attention of college football fans throughout the nation.The Pop-Tarts Bowl, which will continue to feature teams from the Atlantic Coast Conference and Big 12 Conference, will be played Dec. 28 at... + full article
Los Angeles Times USA Nation June 08, 2023
Anyone making the trek into the California high desert this week should look out for the triangular cheddar-orange sign jutting into the horizon. For one week only, Cheez-It has transformed a Joshua Tree gas station into the Cheez-It Stop, a pop-up store featuring merch,... + más
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Bleacher Report USA Sports June 01, 2023
One of the games on the college football bowl schedule will have a new look this year, as the Cheez-It Bowl has officially been renamed to the Pop-Tarts Bowl and it is scheduled for Dec. 28 in Orlando:Pop-Tarts Bowl @PopTartsBowlMark your calendar because this football game is... + más
Bowl organizers, sponsors still trying to figure out the impact of NIL | Orlando Sentinel
Cheez-It expands title sponsorship to include Citrus Bowl | Orlando Sentinel
The Advocate USA Entertainment January 04, 2023
The always-interesting John Currier, of West Baton Rouge Parish, discusses his unusual sideline:The gators are all napping, but during the holidays when people gather from around the country a common topic around our house is gators — since someone always mentions my unusual... + más
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Orlando Sentinel USA Sports December 28, 2022
Florida State receiver Mycah Pittman is among a group of four college football players to sign a name, image and likeness (NIL) deal as part of their participation in the Cheez-It and Cheez-It Citrus bowl games. Pittman, a redshirt junior, will spend an evening in a... + más
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Orlando Sentinel USA Sports December 09, 2022
It’s been nearly 18 months since the introduction of name, image and likeness legislation and many in the college landscape still are learning how to traverse the challenges of allowing athletes moneymaking opportunities. That includes bowl officials and their sponsors, who... + más
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Orlando Sentinel USA Sports November 15, 2022
Central Florida has doubled its cheese factor, with Cheez-It expanding its title sponsorship deal from the Cheez-It Bowl to include the Citrus Bowl. The Citrus Bowl has been a part of the Orlando community since 1947 and is a mainstay of college football’s New Year’s Day... + más
Orlando bowls set lineups with FSU, Oklahoma and LSU, Purdue | Orlando Sentinel
PennLive USA Life September 29, 2022
The latest limited-edition flavor from looks like it was made for making a gingerbread house.Frosted Gingerbread Pop-Tarts are on store shelves now, according to the brand.“Topped with snowy white icing and decorated with nine holiday designs, these festive snacks will elevate... + más
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