Por: The Boston Globe Business May 05, 2023
FRANKFURT, Germany — Adidas saw operating earnings dwindle in the first three months of the year as the German sportswear company’s breakup with the rapper formerly known as Kanye West and his popular Yeezy shoe brand cost it 400 million euros ($441 million) in lost sales.The company is stuck with 1.2 billion euros ($1.3 billion) worth of unsold Yeezy shoes after cutting ties in October with the rapper now known as Ye over his antisemitic... + full article
WPTV USA Business May 05, 2023
It's been nearly seven months since Adidas split with the rapper formerly known as Kanye West, and boxes of his popular Yeezy shoes are still piled up in warehouses.The fate of $1.3 billion worth of unsold Yeezy stock is weighing on the German sportswear company as it tries... + más
Adidas May Continue the Yeezy Brand—Just Without Kanye West | The Daily Beast
Yeezy without the Ye? Who is new sole owner | CNN
ABC News USA Life May 05, 2023
FRANKFURT, Germany -- It's been nearly seven months since Adidas split with the rapper formerly known as Kanye West, and boxes of his popular Yeezy shoes are still piled up in warehouses. The fate of 1.2 billion euros ($1.3 billion) worth of unsold Yeezy stock is weighing... + más
WPTV USA Nation May 05, 2023
New York Post USA Business March 07, 2023
Adidas could be forced to burn as much as $500 million worth of Yeezy sneakers after hastily cutting ties with rapper Kanye West last year . The German sportswear giant is left with few good options for its Yeezy brand – a once-popular and lucrative segment of its business... + más
CBS News USA Entertainment October 29, 2022
Demand for Yeezy brand shoes is rising among sneakerheads after Adidas on its commercial partnership with Ye, the rapper better known as Kanye West, over his antisemitic remarks.In the three days since the sportswear giant's announcement, trade activity on Tradeblock —... + más
The Daily Beast USA Life October 27, 2022
When Adidas terminated its relationship with in the wake of his rampant anti-semitism, the company made one thing : they would “end production of Yeezy branded products, and stop all payments to Ye and his companies,” bringing “Adidas Yeezy business with immediate... + más
Will Adidas stop making Yeezys now? | Newsweek
CNN USA Business October 26, 2022
New York CNN Business — “When it starts to get crazy, then run away,” Kanye West once sang. Adidas followed his advice. Where to start? After a social media uproar Adidas cut ties with Ye, the artist formally known as Kanye West (and ) joining the that have separated... + más
Adidas expects to lose $246 million in profit this year after cutting ties with Kanye West | Business Insider
Gap removes all Yeezy merchandise and shuts down YeezyGap.com | CNN
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