Por: The Root Opinion February 05, 2023
The power of social media has allowed everyday people from every corner of the world to influence our taste in just about everything, including music, fashion, beauty and food. Now, one avid reader is turning her love of literature into a vibrant online community that’s all about Black books.nnnMilwaukee-based book influencer Cree Myles is the curator of All Ways Black, an Instagram account backed by publishing giant Penguin Random House. And... + full article
Forbes USA Business February 14, 2023
SVP, Head of Brand at leading the agency's brand marketing & communications efforts. getty The term influencer can be polarizing, depending on who you talk to. On one hand, influencer marketing is an industry term that many brands and agencies reference without thinking... + más
Council Post: 5 Tips To Get Results From Your Influencer Marketing Plan | Forbes
Influencer marketing stats: How creators have impacted businesses in 2021 | Business Insider
Forbes USA Business February 11, 2023
CEO & Founder of , the most completed AI-powered influencer marketing platform on the market for worldwide brands and agencies. getty Influencer marketing has become an increasingly popular way for businesses to promote their products and services. By partnering with social... + más
Forbes USA Business January 17, 2023
By Isabelle Shee, CFO at GROW and 1/2 of , digital creators specializing in golf and lifestyle. getty As social media remains a goliath in the funnel of e-commerce sales, brands are seeing influencer marketing making a bigger dent than ever in their sphere. In fact, the... + más
Forbes USA Business December 19, 2022
Leonard Cercone, CEO, PR & Digital Marketing. getty Spending on influencer marketing is estimated to reach approximately . As the owner of a digital PR agency, we handle our fair share of influencer campaigns. But with all this money being spent, many CFOs are asking,... + más
Forbes USA Business December 05, 2022
Christian Brown is the cofounder & CMO of , an all-in-one platform to connect, collaborate & execute influencer marketing campaigns. getty Influencer marketing has established itself as a leading digital marketing method. Its unique blend of authenticity, creativity and audience... + más
Business Insider USA Tech October 15, 2022
Many marketers had long underestimated the value of creators in their marketing mix. That's no longer the case. Most brands today have incorporated influencer marketing into their media plans, and many intend to allocate even more funds to the tactic this year. The creator... + más
How to make money on Snapchat, according to creators | Business Insider
Business Insider USA Tech September 24, 2022
Under the Influence: New Study Shows Black Influencers Make 35 Percent Less Than White Counterparts | The Root
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