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Will Kidults Save The Toy Industry This Christmas?

Por: Forbes Business December 24, 2022

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Kidadults - grownups who love to play games and collect toys - are driving growth in the toy ... [+] industry this year.getty It was two weeks before Christmas and the toy world was worried. Toy sales were running below 2020 and 2021 levels, and retailers had more toys in stock than needed, leading to deep discounting. Jefferies analyst Andrew Uerkwitz, in a note to investors, in mid-December that the sentiment around holiday toy sales was... + full article



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