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Former Disney PR chief Zenia Mucha to head TikTok communications at a pivotal moment

Por: Los Angeles Times Business June 22, 2023

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Zenia Mucha, who led Walt Disney Co.’s powerful public relations machine for nearly two decades, is joining social video platform TikTok. Mucha boards the Chinese-owned company in the new role of chief brand and communications officer, TikTok said Thursday. She left Burbank-based Disney in 2021 amid a leadership transition after Bob Iger stepped down as chief executive to become executive chairman. He officially left Disney at the end of 2021,... + full article



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