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FTC launches probe into whether surveillance pricing can boost costs for consumers

Por: CBS News Business July 24, 2024

Wendy's sparks conversation about dynamic pricing in other industries Federal regulators want to know how JPMorgan Chase, Mastercard and other companies may use people's personal data to sell them a product at a different price than what other consumers might see. The practice — which the Federal Trade Commission calls surveillance pricing and which is also known as dynamic pricing or price optimization — has long been used by... + full article



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