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Hertz to sell off EV fleet in shock U-turn after Tom Brady ad blitz, will re-focus on gas-powered cars

Por: New York Post Tech January 12, 2024

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Rental giant Hertz on Thursday said it will sell off about 20,000 electric vehicles from its fleet and buy more gas-powered cars – a stunning reversal after tapping NFL legend Tom Brady to tout its transition to EVs. The company said the high costs to repair electric vehicles and a lack of demand among renters led to its decision to abandon those plans. Brady starred in a series of buzzy Hertz commercials in 2021, with Hertz vowing it would... + full article



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