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Adidas brings in $437 million from the first Yeezy sale. Part of that will go to anti-hate groups

Por: ABC News Entertainment August 03, 2023

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FRANKFURT, Germany -- Adidas brought in 400 million euros ($437 million) from the first release of Yeezy sneakers left over after breaking ties with Ye, the rapper formerly known as Kanye West, as the German sportswear maker tries to offload the unsold shoes and donate part of the proceeds to groups fighting antisemitism and other forms of hate. The first batch of shoes released in June, which sold out, helped the company reach an operating... + full article



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