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Ford cuts prices on electric pickups amid battle with Tesla

Por: The Hill Tech July 18, 2023

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Ford Motor Co. has cut the prices on its line of electric vehicle (EV) pickup trucks in an effort to challenge EV market leader Tesla.  CNBC that the Detroit-based automaker said the reasoning behind the price reduction is to boost production of the vehicles, noting they saw improvements when the company achieved lower costs for battery material.  .  Gjaja reportedly added that the company will continue “to work in the background to improve... + full article



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