Por: The New York Times Tech May 12, 2023
Linda Yaccarino, NBCUniversal’s advertising chief, was preparing to interview , Twitter’s owner, onstage at a conference last month when she received an email from a peer in the advertising industry.Rob Norman, a former executive at the ad giant WPP, wanted to know if Ms. Yaccarino had seen he wrote after last year. Mr. Norman’s column discussed the tech billionaire’s on Twitter and its chilling effect on advertisers.Ms. Yaccarino said... + full article
New York Post USA Business May 16, 2023
Linda Yaccarino’s onstage appearance with Elon Musk amounted to a job interview that eventually netted her the role of Twitter’s new chief executive, according to one observer who noted the “chemistry” between the two. Yaccarino, the head of advertising sales for... + más
Elon Musk’s Twitter CEO pick Linda Yaccarino leaving NBCUniversal ‘effective immediately’ | New York Post
‘Buddy’: Who is Linda Yaccarino, Elon Musk’s pick for Twitter CEO? | New York Post
Vanity Fair USA Tech May 16, 2023
-kufPGa lnwCqV body body container article body data-journey-hook=client-content data-testid=BodyWrapper>Elon Musk has chosen Linda Yaccarino in an apparent attempt to shore up his revenue problems. We know the company has seen an advertising exodus ever since Musk purchased it... + más
Linda Yaccarino landed Twitter CEO job after ‘pushing’ Elon Musk: ‘There was chemistry there’ | New York Post
Ars Technica USA Tech May 13, 2023
Navigate Filter by topic Settings Front page layout Site theme - May 12, 2023 3:24 pm UTC / Former NBCUniversal head of advertising Linda Yaccarino hired as Twitter CEO. After a from Elon Musk indicating that he'd chosen his successor at Twitter, that sources had confirmed... + más
The Big Takeaways From Elon Musk’s Twitter Texts | Time
Musk offers to end legal fight, pay $44B to buy Twitter | Associated Press
ABC7 USA World May 13, 2023
, said on Friday.Musk, who runs Tesla and Space X, said a day prior that he plans to transition to a role as executive chairman and chief technology officer.Yaccarino will focus primarily on business operations, while I focus on product design & new technology, Musk on Friday.... + más
New York Post USA Business May 12, 2023
Linda Yaccarino has been friendlier with Elon Musk than most ad executives — and as Twitter’s new CEO it’s her job to convince colleagues across the industry to do business with him again. The former NBCUniversal marketing guru, , has emerged as a key ally for Musk of late... + más
ABC News USA Business May 12, 2023
Ex-NBCUniversal advertising executive Linda Yaccarino will take over as CEO of , said on Friday.Musk, who runs Tesla and Space X, said a day prior that he plans to transition to a role as executive chairman and chief technology officer.Yaccarino will focus primarily on business... + más
New York Post USA Tech May 12, 2023
NBCUniversal announced Friday that its head of advertising, Linda Yaccarino, is leaving her post “effectively immediately” as the long-tenured executive reportedly engages in advanced talks with Elon Musk Elon Musk confirmed Yaccarino will be Twitter’s new boss in a tweet... + más
New Twitter CEO will be Linda Yaccarino, Elon Musk says | ABC News
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