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Toblerone chocolate is no longer ‘Swiss’ enough for Alps logo

Por: Portland Press Herald World March 07, 2023

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Toblerone, the chocolate bar known for its distinctive triangular peaks, is losing the Matterhorn mountain from its logo after falling afoul of strict marketing rules on “Swissness.” Future Toblerone wrappers will feature a generic mountain design instead, after the chocolate bar’s American owner, Mondelez, decided to shift some production to the Slovakian capital of Bratislava this year. Two bars of the Toblerone Swiss chocolate are... + full article



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