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Livestream Shopping Is Not Going To Take Over E-Commerce

Por: Forbes Business March 06, 2023

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LINYI, CHINA - JANUARY 19: Livestreamers sell food as she live streams video on a smartphone before ... [+] the Chinese New Year, the Year of the Ox, on January 19, 2021 in Linyi, Shandong Province of China. (Photo by Xu Chuanbao/VCG via Getty Images)VCG via Getty Images Livestream shopping, or live shopping, in 2016, when Alibaba introduced it as part of Single’s Day. It was an instant success and became a perennial part of the event. Other... + full article



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