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Feds charge supplement marketer for ‘hijacking ratings’ on Amazon

Por: WPTV Nation February 17, 2023

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The Bountiful Company, whose brands include Nature’s Bounty and Sundown, will pay back $600,000 charged the company with deceiving customers on Amazon.com.The FTC charged the Bountiful Company with “hijacking ratings and reviews” on the website to make customers think their products were higher rated. The FTC said it used this tactic by “merging its new products on Amazon with different well-established products that had more ratings,... + full article



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