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Adidas Could Lose $750 Million on Unsold Yeezys

Por: Time Business February 10, 2023

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Adidas AG shares slumped after the German shoemaker warned of an operating loss of as much as €700 million ($752 million) in 2023 from the fallout of its dispute with rapper and former partner Ye. The German sneaker brand said that’s the worst-case scenario if it has to write off all existing Yeezy inventory. It previously flagged that profit and revenue have been hurt by the damage from ending the lucrative line. The stock fell as much as... + full article



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