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Do ‘Black-owned’ business labels work? Harvard study says yes.

Por: The Boston Globe Tech February 08, 2023

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Tech companies from Yelp to Instagram have increasingly been experimenting with ways to highlight and promote Black-owned businesses on their marketplaces.But Michael Luca, an associate professor at Harvard Business School who studies ways in which tech companies can create a more inclusive society, wanted to know one thing: Are these practices actually working?According to a new study he co-authored, which focused on Yelp’s decision to... + full article



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