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Ford Strategy Reflects Increasing Insights From Its Staff Of Futurists

Por: Forbes Life January 01, 2023

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The Ford Motor logo.Getty Images Sheryl Connelly has been reading consumer tea leaves in her role as chief futurist for nearly 20 years for Ford. Lately she’s been joined by Jennifer Brace, global trends and futuring manager, and other members of a growing team that tries to capture the moods and views of people worldwide and translate them into helpful insights for navigating the year ahead — and beyond. In her role, Connelly has been at... + full article



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