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How Instagram Ads (And My Cognitive Bias) Convinced Me To Buy $100 Leggings

Por: Forbes Business December 17, 2022

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A sale that touts a “great deal” available “today only” or while “supplies last” is a textbook ... [+] example of how companies create a perception of scarcity to drive sales. Getty Images Humans are hard-wired with cognitive biases – the little shortcuts our brains take to help us sort through information and make quick decisions. The problem is, too often those biases can be erroneous, emotionally-driven, and fail to take in the... + full article



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