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How Luxury Brands Keep Up With Fast Technological Change

Por: Forbes Life December 14, 2022

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For Bucherer, digital transformation equals to operating a super tanker while launching many ... [+] speedboatsBucherer Digital transformation requires the ability to maneuver a supertanker, while simultaneously launching speedboats to build critical quick wins. This was the view expressed by Heinz Krienbühl, head of international ecommerce at Bucherer, at the hosted at the International Institute of Management Development () on November 15 in... + full article



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