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The Dumb Money Driving The Plant-Based Meat Boom

Por: Forbes Life December 10, 2022

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In an exclusive excerpt from , investors see companies like Beyond Meat and Impossible Foods as a way to help save the planet. The problem is, they also want to get rich. Instead, they may die trying.  Atria Books But the dumb money complicates that equation. Alternative proteins raised $3.1 billion in 2020, the most ever in the burgeoning industry’s history. That breaks down to $2.1 billion for plant-based alternatives, including $700... + full article



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