Por: Forbes Business November 06, 2022
Examples of friction include long wait times, difficulty finding contact information on a website, ... [+] too many steps to make a purchase online and more.getty Customers hate friction. They want easy, no hassle, low/no effort experiences. In short, they want convenience. Our findings confirm: · 70% of customers would pay more if they knew they would receive a convenient experience. · 75% would switch to a competitor if they found it more... + full article
Forbes USA Business November 04, 2022
Snigdha Kumar is head of product operations at . getty Slogans such as “taking the friction away,” “one-tap access” and “simpler, faster, better” are ubiquitous across financial technology product marketing. Fintechs, whether in banking, lending, savings, budgeting... + más
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Ars Technica USA Tech September 19, 2022
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