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ESPN sells majority interest in iconic X Games brand

Por: Associated Press Entertainment October 26, 2022

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ESPN sold its majority stake in the X and Winter X Games on Wednesday, marking the end of a nearly three-decade chapter during which the network helped propel snowboarding, skateboarding and other action sports out of the fringe and into the mainstream.Terms of the sale to MSP Sports Capital, a sports-focused private equity firm that also has stakes in McLaren Racing and a handful of European soccer teams, were not released. ESPN will remain a... + full article



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