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Why Adidas may have waited before cutting ties with Kanye West

Por: NBC News Business October 26, 2022

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Adidas shutting down its partnership with Kanye West is just the latest shoe to drop surrounding the artist's recent run of controversial public behavior. The rapper, who goes by Ye, and his attacks against Jewish people set forth an avalanche of criticism. Many of his other business partners, including Gap and his now-former talent agency CAA, have also cut him off. But for Adidas, this was no ordinary deal. The company has said it expects... + full article



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