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Exclusive: Wonder Bread will have its first-ever float in the Macy's Thanksgiving Day Parade

Por: CNN Business October 20, 2022

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New York CNN Business  —  For any company that’s been around for a century, it can be hard to keep the brand fresh. Wonder Bread hopes its latest stunt can help. The 101-year-old bread maker will have a float in this year’s Macy’s Thanksgiving Day Parade, marking the first-time ever the kitchen staple has joined the lineup. Watched by roughly last year on NBC, Wonder Bread hopes that the event will remind people that the brand is still... + full article



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