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Hurricane Ian delivered for Weather Channel its biggest audience in five years

Por: MarketWatch Business October 07, 2022

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The network’s peak day came despite other cable news and broadcast networks also devoting resources to the storm, and a myriad of streaming options that gave people many different ways to follow Ian and its aftermath. For example, the free streaming service Local Now, which is owned alongside the Weather Channel by the Los Angeles–based Allen Media Group, had a record-setting day for usage on that Wednesday, the company said. Through the... + full article



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