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State Farm Ads Count On ‘Jake’ For Relatability Amid Football Stars

Por: Forbes Life October 01, 2022

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Patrick Mahomes and Jake of State Farm, left, discuss how the quarterback qualifies for the ... [+] Personal Price Plan.State Farm Insurance Even with megawatt NFL stars Aaron Rodgers and Patrick Mahomes continuing to anchor its commercials, marketers for State Farm Insurance still weren’t totally comfortable with the real-life icons they were putting up to compete for attention with others in the industry such as GEICO’s gekko, Allstate’s... + full article



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