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Pricier Back-to-School Gear Favors Discount Retailers

Por: MarketWatch Business August 12, 2023

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Industry forecasts don’t provide much clarity. The NRF is estimating that back-to-school shopping will hit a record $41.5 billion, up from $36.9 billion last year. Deloitte, for its part, sees a more modest year: Its annual survey found that households plan to spend $597 per child, 10% less than in 2022—the first time since 2014 that the survey has indicated a spending pullback. This is just the latest muddy prediction to stymie retailers,... + full article



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