Por: Associated Press Business May 04, 2023
Bud Light’s parent company said Thursday it will triple its marketing spending in the U.S. this summer as it tries to boost sales that plummeted after the brand .But Anheuser-Busch InBev CEO Michel Doukeris also downplayed the impact of the backlash, saying Bud Light’s U.S. sales declines in the first three weeks of April represented only 1% of InBev’s global volumes. Doukeris also said the company sees signs that Bud Light demand is... + full article
Newsweek USA Life May 18, 2023
The actor who sang a Bud Light is Gay jingle is continuing his alliance with the brand, suggesting he's also sponsored by them.Broadway actor PJ Adzima entertained thousands with his comedy song about Bud Light, amid the attempted boycott of the brand after they... + más
Bud Light suffers bloodbath as longtime and loyal consumers revolt against transgender campaign | Fox Business
Actor sings Bud Light is gay jingle amid controversy | Newsweek
Newsweek USA Business May 16, 2023
A photo of cases of Bud Light sitting untouched on the shelves of a CVS in Florida has gone viral on social media, as furor aimed at the beleaguered beer brand continues.Over the past several weeks, Bud Light has been the focus of a divisive debate after the company sent... + más
Here’s why CVS was sued over fundraising fraud at checkout | The Boston Globe
ABC News USA Business May 13, 2023
Bud Light's parent company said Thursday it will triple its marketing spending in the U.S. this summer as it tries to boost sales that plummeted after the brand partnered with a transgender influencer.But Anheuser-Busch InBev CEO Michel Doukeris also downplayed the impact... + más
Broadway star jokes he's sponsored by Bud Light after calling brand gay | Newsweek
Fox Business USA Business May 08, 2023
Anheuser-Busch InBev CEO Michel Doukeris weighed in on the controversy around Bud Lights Dylan Mulvaney promotion Thursday on an earnings call, saying it was not a formal campaign. Anheuser-Busch InBev, the parent company of Budweiser and its embattled brand Bud Light, is... + más
Bud Light's Dylan Mulvaney controversy deepens: Chicago gay bars roar at beer maker's 'abandonment' of cause | Fox Business
Illinois gay bars boycott Bud Light over anti-transgender comments | Newsweek
New York Post USA Business May 04, 2023
A trans comedian who briefly appeared in a less-buzzed about Bud Light ad during a Super Bowl — which promoted gender equity — slammed the beer maker’s parent company for its handling of the Dylan Mulvaney controversy. Ian Harvie, a 54-year-old actor who transitioned from... + más
Bud Light’s Controversy Over Dylan Mulvaney, Explained | MarketWatch
MarketWatch USA Business April 25, 2023
What Happened With Bud Light and Dylan Mulvaney? Heinerscheid took over ‘s (ticker: BUD) marketing role for Bud Light last summer, tasked with broadening the brand’s already formidable appeal. Statistica calls it the most recognized beer brand in 2022, tied with Corona and... + más
Who is trans star Dylan Mulvaney — and why is she suddenly everywhere? | New York Post
Nike makes Dylan Mulvaney sports bra model, days after Bud Light furor | Newsweek
Fox Business USA Business April 12, 2023
Beer Business Daily publisher Harry Schuhmacher told Fox News Digital that this is the biggest controversy he has seen. Bud Light suffered a bloodbath this past weekend. Consumers nationwide revolted against the nation's after it stepped recklessly into the culture wars... + más
NFL Playoff Scenarios | ABC News
Bud Light controversy is starting fights in bar, owner says | Newsweek
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