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‘Champagne of Beers’ leaves French sparkling wine producers frothing

Por: Portland Press Herald World April 22, 2023

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Cans of Miller High Life beer sit in a container after being crushed at the Westlandia plant in Ypres, Belgium, on Monday. Comite Champagne via AP BRUSSELS — The guardians of Champagne will let no one take the name of the bubbly beverage in vain, not even a U.S. beer behemoth. For years, Miller High Life has used the “Champagne of Beers” slogan. This week, that appropriation became impossible to swallow. At the request of the trade body... + full article



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