Super Bowl EV ads drove consumers to search electric cars online, but good luck actually finding one

Now, whether those searches turn into purchases is much less clear, particularly as automobile manufacturers and consumers struggle with limited EV supply to deliver on what the ads tease during the big game and in extended online campaigns. Fans of the sold-out all-electric Ford F-150 Lightning, which did not advertise for the Super Bowl this year, sat on waiting lists for at least a year before some deliveries were made beginning last year.... + full article