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Blue Compass Wants To Establish Compelling National RV-Retail Brand

Por: Forbes Life February 01, 2023

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The logo for the new Blue Compass nationwide RV retailer.Blue Compass Selling recreational vehicles has always been a largely fragmented business, with many small chains and mom-and-pops, often representing multiple brands, appealing to RV customers across various geographies. But Blue Compass RV aims to create a strong national brand by consolidating its 100 stores in 33 states under a single umbrella and developing a distinct and standardized... + full article



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