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Smart TVs Provide A New Platform For Targeted Advertising

Por: Forbes Tech January 11, 2023

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Smart TVs bring new viewing opportunities as well as new advertising potentialgetty Significant technology improvements in consumer electronics, notably televisions, have brought about devices that are far more capable than those in the past. These devices, known as “smart TVs” or connected televisions, or CTV are gaining popularity among viewers because they provide a wide variety of video content beyond traditional television. However,... + full article



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