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Apple made up 4% of Twitter revenue in Q1 as biggest ad buyer, recent estimates show change

Por: 9to5Mac Tech November 29, 2022

How much truth is there to Elon Musk’s claim that Apple has “nearly stopped” buying ads on Twitter? New numbers may help put the actual story in context. According to internal documents seen by the , Apple was Twitter’s biggest ad buyer during the first quarter of 2022. An ad buy amounting to $48 million in Q1 meant Apple accounted for a whopping 4% of Twitter’s total revenue for the quarter: In the first quarter, Apple was the top... + full article



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